The enigma of Emilio Azcarraga
Emilio Azcarraga Milmo, the powerful businessman, Mexico has ever seen, was very specific gafetes. These identification cards, no worker has ever admitted in cities Televisa, Azcarraga’s flagship, were not only as identification, but also as a symbol of pride. Televisa, after all, was the largest media company in the Spanish-speaking world. If Televicentro, headquartered in Mexico City, or its studios in San Angel, Azcarraga was prudent to wear his own gafete.
On one occasion, Azcarraga enter a lift occurred Televicentro and several of its low, yellow-jacketed employees. One man gafetes has not been cut off from his pocket, but dangled from his belt. “Is that why you pay so much?” Azcarraga asked, “you can gafete depends on your balls?” It was a terrible silence; El Tigre - Azcarraga nicknames of life - a Rugi. The staff, half of the deaths for fear of leveling his hand to his neck and squeaked: “No, sir. It is now my balls are up there!” Azcarraga make a huge laugh, and as the elevator of his stick, schnappte his Rolex and subjected to workers. “They deserve it, you Bastard,” he said, and by the late opening doors.
It was El Tigre, feared and loved, herrischer and welcoming, generous impulse, the man with a white tigre with strips of hair brushed back from his forehead. For entrepreneurs credited the nickname Azcarraga reverse this trend, on a coveted, his decision to leave apparently more on instinct animal research. Indeed, Azcarraga was named El Tigre, in the late 1960, as a private joke of a childhood friend whose costume had accidentally pulled Azcarraga after a night of drunken revelry. In 1972, he regained control of the company that his father, Emilio Azcarraga Vidaurreta, was founded in 1930. The early 1990, he was the richest man in Latin America, with a fortune estimated at $ 5 billion. At various times, was designed to be worn four national television networks, radio, one of the largest publishers of magazines in Spanish, movies, videos and best football teams Mexico’s America and Necaxa . But in the end, the story of his life has been one of contradictions. Although a proud Mexican, Azcarraga was born in the USA - and decided to die. Since the Wayward son of a wealthy merchant, it was expected that the founder of Underachiever, but he has confounded all expectations, it is too rich and more powerful than his father. The astonishing growth of his company was established on the basis of a refined nose for business - and he got towards the political establishment.
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